November 8, 2018 // 11:00 am

Punch! Leads the way with Personalised Video Award

By Charles Barkham

We’re thrilled to announce that Punch! have taken home a Vidyard award at the 2018 Video in Business awards! In the Video Selling category, Punch! won The Video Selling Connector award. In their blog post, Vidyard had the following to say on our win:

“Combining personalized videos with experiential account-based marketing (ABM) campaigns—like the Sherlock Holmes themed video and campaign below!—the sales development team at Punch! is clearly differentiating themselves from competitors and booking more meetings with key prospects.”

We’re delighted with the result and honoured that all our hard work is being recognised with this prestigious award. A special mention to Owen Steer and Chris Frampton for all their hard work on this campaign for Workforce Software (thanks to Workforce for embracing our quirky approach), but the award is celebrated by the whole team.

The award is gratefully received, as it shows how far we’ve come in our video messaging. From shooting in our meeting room, to five purpose built video pods; we’ve come a long way in our pursuit of engaging future customers.

Check out the full blog to see some other great examples of innovative video use! And if you want a higher click through rate from your outreach, get in touch with us about personalised video messages!

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